Luxury trend model Coach launched two new sustainability initiatives, Coach (Re)Loved and Coach Vintage, which can promote upcycled and restored Coach merchandise. Coach (Re)Loved provides “upcrafted” Coach baggage which have distinctive, unique designs adorned with trend equipment equivalent to pins and patches. The Coach Vintage program, which is at present in growth, will promote gently-used Coach baggage restored to their former glory by leather-based restore knowledgeable Deborah Barros. The refurbished baggage are sourced from Coach’s Repair Workshop.
Both of those well timed initiatives assist deal with sustainability points within the trend trade, interesting to eco-conscious customers, whereas reinvigorating Coach’s trend line. The visible upgrades add narrative and character to the older Coach baggage, granting them an prolonged life and making the previous new once more.