A day within the lifetime of a TikTookay star within the vogue sphere is not all digital camera flashes and ideal poses. After over a yr of working with TikTokers behind the scenes, stylist Tabitha Sanchez sat down with SWF to debate the ins and outs of curating eye-catching appears to be like for influencers and what it was prefer to fashion the platform’s Labyrinth Runway Finale. The occasion, hosted by Frankie Jonas on March 18, capped off TikTookay Fashion Month with a digital runway present designed to advertise range, physique positivity, and inclusivity within the vogue business. Oh, and did we point out the appears to be like within the present are shoppable?
“Because I work in fashion, I know that it’s not the most accessible or most inclusive space for many reasons. But this changes that a little bit,” Tabitha mentioned. “I think that TikTok is changing the way we consume entertainment, especially in the past year because of COVID. I just think that it’s a genuinely entertaining platform and everyone’s creating such incredible content in different ways . . . The visibility that the platform provides is really amazing. People from all over the world are blowing up on TikTok and creating art and entertainment and creating possibilities for themselves and futures that maybe wouldn’t have happened without social media.”
“That was a really fun and important way to showcase that you don’t have to just wear new designer clothing to be in fashion.”
Prior to styling the digital runway present, Tabitha — whose background is in vogue analysis and advertising — had labored with TikTookay purchasers like Jordan Huxhold, Maddy Crum, and Quen Blackwell, making her work for the occasion a bit of cake. “The entire process was so seamless,” she mentioned. “I had many calls with the TikTok team about styling and who was wearing what. Then there were Zoom calls for every look and every person . . . It’s very much a collaboration and it’s fun to do.” Custom outfits for the present have been created by Black designers Victor Glemaud and Carrots by Anwar Carrots, and TikTookay creator Joe Ando, which Tabitha then styled with a classic twist.
“I wear almost entirely vintage every day and I try to bring as much vintage into my work as possible,” she mentioned. “And I think that is the difference between celebrities and TikTokers. [TikTokers] are mostly teenagers and they’re so down to just wear thrifted and vintage clothing. I think it’s really important because of the state of the world and the fashion industry as a whole.” For the runway occasion, Tabitha helped host Frankie Jonas observe down a trendy look from a classic archive in Brooklyn known as Gabriel Held Vintage, and famous that it is one in every of her favourite on-line classic retailers.
Out of the digital camera’s view, the LA-based stylist says she and her clients-turned-friends usually frequent thrift retailers and flea markets in quest of sustainable secondhand items and classic clothes to fashion shoots, itemizing Silverlake Flea, Vintage Vortex VV, and the Melrose and Fairfax flea market as a few of her favourite locations to trace down eye-catching items. “[Thrifting] was a really fun and important way to showcase that you don’t have to just wear new designer clothing to be in fashion,” she mentioned. “I love sustainable fashion, and TikTok actually is really great for this, but I feel like if a brand says that they are sustainable or that they are using recycled material, you have to investigate a little bit to see what that actually means. So I feel like there’s a lack of transparency sometimes. And luckily, when you’re thrifting, you don’t really have to think about that lack of transparency, it’s already out of store.”
Since the runway present, Tabitha has continued to fashion TikTookay stars and has even styled a couple of music movies which can be at present underneath wraps. To expertise her work for the Labyrinth Runway Finale, see WNBA stars A’ja Wilson, Kahleah Copper, Lexie Brown, and Te’a Cooper mannequin a number of the most memorable outfits from the present right here, and store them for your self forward. And, for those who’re out there for some extra vogue inspiration, take a look at these TikTookay stars’ dream Fashion Week outfits.