Hailey Bieber can formally add world ambassador for Sugerga to her ever-expanding resume. Hailey stars within the footwear model’s spring/summer time 2021 campain, which was shot in New York City in December 2020 at Pier 59 with an all-women group. The beautiful pictures had been taken by Stevie Dance whereas stylist and trend editor Gabriella Karefa-Johnson dressed her for the shoot. We spoke with Hailey about what it is wish to be the face of Superga carrying among the model’s most basic shapes, together with new kinds.
“The truth is my style is constantly evolving, and I’m always finding new inspiration, but hopefully, people find my style chic and cool.”
Since Hailey’s private type has been emulated by many across the globe, we had been curious to see how she outlined her private type. “I’m not sure I can define it,” Hailey mentioned. “I get asked this question a lot, and the truth is my style is constantly evolving, and I’m always finding new inspiration, but hopefully, people find my style chic and cool. I feel like so much of my style is combining laidback pieces with more elevated pieces. For example, sweatpants with a pair of heels or a sexy little black dress with sneakers.”
Since this explicit marketing campaign was with an all-women group, we requested Hailey how essential girls empowerment is for her. “I think supporting women is hugely important. There’s no reason to be competitive; it’s so draining. I think it’s so much more fulfilling to cheer other people on and support other people’s dreams and goals. I’ve learned so much over the last few years, like what it really means to support other women. I’m going to continue growing and finding more ways to support my friends and my peers.” As for which girl has most impressed her type, Hailey mentioned, “Rihanna, for sure. I’ve been inspired by her style since I was a teenager.”
Scroll on check out the marketing campaign forward.