Gucci is celebrating its 100-year anniversary with a brand new marketing campaign entitled “Beloved.” The accompanying assortment will concentrate on iconic bag types from the luxurious label, together with the Jackie 1961, Horsebit 1955, Dionysus, and Marmont. To tease the entire affair, the model launched some superb headshots taken by filmmaker Harmony Korine, who has labored with Gucci’s Alessandro Michele earlier than. The footage highlight the Gucci celebrities du jour, a few of whom are previous buddies of the model.
We may rely on all our fingers and toes — after which all of the fingers and toes of our prolonged household — what number of occasions Harry Styles has confirmed up in Gucci, although his most memorable look simply is perhaps that leather-based go well with and inexperienced boa on the 2021 Grammys. Sienna Miller has additionally been sporting the model for ages, and Awkwafina just lately wore Gucci to the 2021 Golden Globes. This does mark the primary time the Crazy Rich Asians and Raya and the Last Dragon star has participated in a marketing campaign, nonetheless, and he or she joins fellow first timers Diane Keaton, Serena Williams, and James Corden too.
If we did not know any higher, we might say Alessandro Michele is already planning out his crew for the following pandemic-permitting Met Gala. Scroll all the way down to see a sneak peek on the latest Gucci marketing campaign and watch this area as extra from “Beloved” is unveiled.